As seen on Dragons' Den


At The Potions Cauldron Group we are committed to being a sustainable business - meeting the needs of today’s customers without putting undue pressures on future generations.

To do this we will:

  • Aim to minimise our impact as a business on the environment
  • We will promote responsibility for the environment within the business
  • Minimise the use of energy and water with regular audits
  • Minimise waste and encourage reuse and recycle where possible
  • Review the environmental impact of everything we do and seek less harmful solutions and alternatives where possible.

What will we do?

As a first step in the next twelve months and before August 2023 we will:

  • Introduce smart sockets across the business, minimising our use of energy and eliminating vampire energy
  • Introduce new disposable cups that can be mainstream recycled
  • Purchase an electric van for local deliveries (within 75 miles)
  • Introduce energy saving signs across the business, turn off lights, etc.
  • Improve product and shop labelling to encourage recycling and reuse
  • Provide all staff with reusable cups
  • Introduce “Vegan” and “Recycle” logos and add to product labelling
  • Explore opportunities to introduce renewable energy across our sites
  • Minimise plastic use across the business
  • Continue to maintain to Good Business Charter accreditation.
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